Retail, fashion, & consumer business expertise.

Advisory for founders and operators — from globally recognized brands to venture-backed startups.

00 — Studio

Studio K&J advises founders and operators across retail, fashion, and consumer goods. We have deep experience at some of the largest, most recognizable brands in the world — and with founder-led growth businesses across brick-and-mortar, e-commerce, wholesale, and licensing.

Headquartered in New York City with a satellite office in Bridgehampton.

01 — Practice

Areas of Practice

Cross-functional expertise, scoped to what your business actually needs.

  1. 01

    Planning & Merchandising

    Inventory, assortment, pricing, visual merchandising. The right product, the right place, the right moment.

  2. 02

    Finance & Accounting

    Budgeting, forecasting, reporting, cash flow. Financial clarity to support decisions that scale.

  3. 03

    Operations & Supply Chain

    Sourcing through fulfillment. We tighten the line from concept to customer, without sacrificing quality.

  4. 04

    Design & Product Development

    Concept, materials, prototyping, production. Bringing market-ready product to life on time.

  5. 05

    Human Resources & Recruiting

    Talent strategy, recruiting, onboarding, retention. Building the team that builds the business.

  6. 06

    Multichannel Retail

    Brick-and-mortar, e-commerce, wholesale, licensing — one strategy across every channel.

  7. 07

    Legal & Compliance

    We’re not lawyers, but we know where the landmines are. Contracts, IP, risk management.

  8. 08

    Information Technology & Business Systems

    ERP, CRM, integration, security. The backbone your operations run on.

02 — Team

Studio K&J is Kris Koeller and Jessica Chiang.

K — Kris Koeller

Kris brings cross-functional experience across finance, technology, operations, supply chain, HR, recruiting, legal, and program management — spanning tech, retail, fashion, and consumer goods. He has worked at globally recognized companies, mid-sized growth businesses, venture-backed startups, and owner-operated firms. BA, University of Kansas; Master of Accountancy, Arizona State.

J — Jessica Chiang

Jessica is an experienced executive in apparel and retail. She most recently served as Vice President of Apparel at Peloton Interactive, and was Vice President of Retail Merchandising at Theory for nearly seven years. Earlier, she held merchandising and finance roles across brands and regions at Gap Inc. BS in Accounting and Marketing, NYU Stern.

“If there was a problem, yo, I’ll solve it.”

— Robert Van Winkle
03 — Contact

Get in touch.

Tell us a little about what you’re working on. We handle projects large and small.